SOUL HARVESTERS OUTREACH MINISTRY: CASE STUDY FOR A BRAND AWARENESS AND GALA PRESENTATION VIDEO
WHAT WE DO AND WHY
THE CLIENT
Soul Harvesters Outreach Ministry is a nonprofit organization dedicated to helping transform communities throughout the Lowcountry.
THE OBJECTIVE
To bring brand awareness to Soul Harvesters Outreach Ministry and the impact that this non-profit has on the impoverished communities of North Charleston, SC.
Our Role
To bring brand awareness to Soul Harvesters Outreach Ministry and the impact that this non-profit has on the impoverished communities of North Charleston, SC.
RESPONSIBILITIES
Creative / Story Development
Concept Development + Interview Questions
Pre-Production
Talent Communication & Preparation, Location Scouting, Develop Shoot Logistics, Crew Organization
Production
Shooting, Lighting, Audio, Directing
Post-Production
Color Correction & Grading, Music Sourcing, Sound Design, Sequence Editing
Project Management
Oversaw all phases of the project to make sure visual content was on concept, project was completed on time and within budget.
PROJECT DETAILS
THIS SCOPE OF WORK CONSISTED OF 4 HALF DAY PRODUCTIONS ON LOCATIONS IN CHARLESTON, SOUTH CAROLINA. WE INTERVIEWED 9 PROFESSIONAL REPRESENTATIVES OF ORGANIZATIONS AND SCHOOL STAFF WHO WERE AMAZING. EACH SHOOT DAY WAS ON CAMERA INTERVIEWS AND ONE SHOOT DAY CONSISTED OF BROLL FROM AROUND THE CITY OF NORTH CHARLESTON. ADDITIONALLY, WE SPENT ANOTHER HALF DAY AROUND LOCAL BUSINESSES AND ORGANIZATION SHOOTING VERTICAL PROMO CONTENT FOR THE GALA OUR CLIENT WAS HOSTING.
PRODUCTION DAYS
FROM THE CLIENT INITIAL PHONE CALL TO FINAL OUTPUT TOOK 6 WEEKS. WE DIDN’T HAVE A LOT OF TIME TO GET THIS PROJECT SHOT AND FINISHED. WE SPENT ABOUT 1 WEEK IN PROPOSAL + CONCEPT DEVELOPMENT, 1.5 WEEKS IN THE PRE-PRODUCTION + LOCATION SCOUTING, 2 WEEKS IN PRODUCTION (SOMETIMES SCHEDULING WITH BUSY PROFESSIONALS CAN BE TRICK), AND ABOUT 1.5 WEEKS IN POST-PRODUCTION.
TIMELINE
THE DELIVERABLES INCLUDED 1X 6 MINUTE BRAND STORY GALA PRESENTATION VIDEO. AS A SPONSOR FOR THE GALA THREEFOLD FILM GROUP ALSO CREATED A EVENT RECAP VIDEO HIGHLIGHTING THE NIGHT OF THE GALA.